Hullo! my name is Nikash SINGH
and like most people, I am many things;
For a short while I'm even a "sponsor" and here's why...
What is the value of good Design?
is it only skin deep or does it change our values, experiences and perceptions? As a Designer, my opinion is obviously biased, but hopefully you're visiting because you envisage that Design will play an important role in your business endeavour or tertiary education.
I’m all about working with (and meeting) people who understand that the way you represent yourself is often a reflection on the worth of what you have to say. Design is about quality. I believe true quality permeates and enriches every detail. Good Design is the visible mark of that quality. In the end, crucially, Design is only as valuable as the worth you place in the way you are represented. And therefore the worth of the Designer is in the precision of their under- standing of Design as a structured enterprise.
“The details are not the details. They make the design” Charles EAMES
“We do not have to turn design into an imitation of science; neither do we have to treat design as a mysterious, ineffable art. We recognise that design has its own distinct intellectual culture” Nigel CROSS
I’m a cross disciplinary Designer from Sydney. I combine a penchant for old world values of quality and craftsmanship, with modern techniques and medium. I apply my practical approach to problem solving in print and online, accommodating the entire breadth of an organisation's presence cohesively.
I’m passionate about my work (pardon the cliché) and I'm passionate about using Design for good causes: that's my message. I bring a maturity and refinement to the Design process that is best demonstrated through the quality of my results. If my work resonates with the way you see yourself or your company represented, I’d be very keen to hear from you.
“And it has become a kind of a truism in the study of creativity that you can't be creating anything with less than 10 years of technical knowledge immersion in a particular field.” Mihaly CSIKSZENTMIHALYI